The Truth about Eyeliner .... This is SERIOUS

So... I am so excited to finally post about eye liner pots. The truth is... Eyeliner is in. I don't know if we have the Kardashians to thank, the return of the pin up or the 80's? No matter what your inspiration is, it's back. 

Our clients (and our friends) are constantly asking us which brand is the best to use. This is where it gets tricky... Are you looking for a 50's inspired heavy upper lid, ala Adelle?

OR.... Are you looking for the VERY popular... Heavy water line application?

Both require a sturdy, heavily pigmented product that stays on through the duration of your evening. If you aren't careful this could lead to that dreaded moment when you excuse yourself to the ladies room after two cocktails only to find that you suddenly look like Alice Cooper.

Katie and I thought we had found it. The BEST eyeliner pot ever made. I would even go so far as to say that she bought it for herself before I did. I ended up "borrowing it" almost everyday and had to break down and buy my own. Everything about this eyeliner was perfect. It has a velvet texture that glides on with little to no tugging or effort at all. It is not charcoal, brown/black, or muted. It is the perfect matte black eyeliner. It also come with the most perfect brush. It is the Tarte black eyeliner pot!!

And then we had a situation. Once I purchased the pot for Kelli Fink, Inc.'s make up kit. I could not go on with out it. I was on my way to a client's wedding and realized that it was not in our kit. I began a frantic downward spiral and ended up in CVS. I ended up purchasing the Maybeliene Eye Studio version. I almost passed out. It totally confirmed the urban legend.. There really ARE drug store products that you can buy at 5:30 am that are just as good as high end professional lines.

And Now... I would like to present to you the kicker: The Tarte pot dried up.. Like Sahara dried up. The Maybeliene pots have stayed in perfect condition. They last forever and I find that I am throwing them out before I use them all, just because it makes me feel weird to not replace them. Our suggestion is to save your money and buy Maybeliene's version and invest in a really good eyeliner brush. Ladies, You're welcome.